Reddit wants to guide your next purchase

First reported by Engadget at · Updated · 4 sources

Millions of people turn to Reddit for firsthand recommendations and reviews of consumer goods. Now, the platform is leaning into its role as a destination for shoppers in a challenge to more traditional outlets that publish product reviews and roundups.

Covered by 4 publishers within an hour of the first report.

Summary from The Verge.

Reporting4

Engadget Reddit is (sort of) getting into the product reviews business · staff@engadget.com (Lawrence Bonk)
The Verge Reddit wants to guide your next purchase · Mia Sato