Azoma raises $11.2 million to expand AI shopping visibility tools

First reported by Business Insider at · Updated · 2 sources

Azoma helps brands get products in front of AI shopping agents, with Mars and Unilever among its customers, according to Business Insider. RuntimeWire reports that Puma Growth Partners led the Series A, which will fund broader agent tracking and a planned Dunnhumby data integration linking AI visibility to retail sales.

Covered by 2 publishers within an hour of the first report.

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