Apple Music introduces a sound-generated logo and refreshed branding

First reported by 9to5Mac at · Updated · 8 sources

The new identity includes a redesigned wordmark and visuals created using music. According to MacRumors, Apple played sound through water so the liquid moved at the notes’ frequencies. The rebrand also includes a new sound composed by British producer Fred Again, according to The Verge.

  • The Verge reports an updated app icon appeared in an iOS 27.2 beta.

Covered by 8 publishers within 5 hours of the first report.

Reporting8

9to5Mac Apple Music unveils new design rebrand, with logo ‘made by sound’ · Ryan Christoffel
AppleInsider Apple Music's gorgeous rebrand leans on Liquid Glass · William Gallagher
The Verge Apple Music has a new logo · Jay Peters
MacRumors Apple Music's New Look Officially Announced · Joe Rossignol
Engadget There's a new Apple Music logo and it looks like ripples in water · staff@engadget.com (Lawrence Bonk)
iPhone in Canada Apple Music’s New Logo Was Built Using Sound Waves · Usman Qureshi
Ars Technica The new human-crafted Apple Music brand matters in an AI world · Aurich Lawson
9to5Google Someone made a Walkman music player for the Galaxy Z Fold 8, and it works with YouTube Music · Andrew Romero

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Topics Apple