Greg Joswiak Says Apple Isn't Focused on Making AI for 'Lunatic Fringe'

In an interview with TIME 's Andrew R. Chow , Apple's marketing chief Greg Joswiak said Apple Intelligence is meant for "everyday people" as opposed to the "lunatic fringe."

Covered by 3 publishers within 1 hour of the first report.

Summary from MacRumors.

Reporting3

MR MacRumors Greg Joswiak Says Apple Isn't Focused on Making AI for 'Lunatic Fringe' · Joe Rossignol 10:52 AM

9M 9to5Mac Apple SVP Greg Joswiak: ‘We don’t feel threatened’ by OpenAI hardware plans · Ryan Christoffel 11:05 AM

AI AppleInsider Joswiak: Siri AI is for everyday, not the AI 'lunatic fringe' · William Gallagher 12:18 PM

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Topics Apple