Boost Mobile taps Mike Tyson for marketing campaign

First reported by Light Reading at · Updated · 2 sources

Boost Mobile has signed controversial boxing legend Mike Tyson for its new 'What's Your Plan?' campaign. #pressrelease

Covered by 2 publishers within 4 hours of the first report.

Summary from Light Reading.

Reporting2

Light Reading Boost Mobile taps Mike Tyson for marketing campaign
GSMArena Boost Mobile teams up with Mike Tyson for its new ad campaign