Streaming platforms now cover 50% of Asia's sports rights fees

First reported by Bloomberg at · Updated · 2 sources

Netflix and Tencent are among the streaming companies paying for sports broadcast rights across Asia. Quartz also names JioHotstar and puts the regional rights market at $5.7 billion. According to Quartz, streaming platforms' share of those fees has risen from 36% in 2021 to 50%.

Covered by 2 publishers within 9 hours of the first report.

Reporting2

Bloomberg Netflix, Streaming Rivals Dominate $6 Billion Asia Sports Arena · Gabrielle Ng
Quartz Streaming services are paying half of Asia's $5.7 billion sports rights fees · Cris Tolomia